Karl Eller
The Bankrupt Millionaire
May 16, 2006 | by brett | Permalink
Karl Eller graduated from the University of Arizona in 1952 and claims to have made more money in college than he did in his first six years therafter. He went into the billboard business where he worked his way up from a lease man, to a sales rep. He then gathered up the confidence to apply for the president of the company at 26. He was turned down, only to receive a phone call a few years later from the former boss saying that he wanted to sell his advertising business to him for $5 million. Karl managed to raise $5 million in ninety days, (during the early 60’s mind you) and began what would be his path to advertising success.
Some great business advice that he gave us was to make ten deals and see how they turn out. According to him, one will be a home run, two of them you will be fortunate to break even, and seven of them will fail. Karl Eller is no doubt driven by these home runs and that is what makes him a successful businessman. He dwells on his successes and downplays his short-comings.
Mr. Eller emphasized the importance of integrity, saying that it is all you have in the business world. He explained creativity as seeing something that others don’t. He stressed that these two principles were fundamental in his achievements and the level of excellence that he and his company’s have aspired to reach.
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